|本期目录/Table of Contents|

[1]程萧潇,杜 璇,刘于思.体育报道对城市软实力的影响——基于国际新闻流的大数据分析[J].未来传播(浙江传媒学院学报),2023,(04):69-79.
 CHENG Xiao-xiao,DU Xuan & LIU Yu-si.The Impact of Sports News on City's Soft power——Big Data Analysis of International News Flow[J].FUTURE COMMUNICATION,2023,(04):69-79.
点击复制

体育报道对城市软实力的影响——基于国际新闻流的大数据分析()
分享到:

《未来传播》(浙江传媒学院学报)[ISSN:2096-8418/CN:33-1334/G2]

卷:
期数:
2023年04期
页码:
69-79
栏目:
城市与体育
出版日期:
2023-08-20

文章信息/Info

Title:
The Impact of Sports News on City's Soft power——Big Data Analysis of International News Flow
文章编号:
2096-8418(2023)04-0069-11
作者:
程萧潇 杜 璇 刘于思
(浙江大学传媒与国际文化学院,浙江杭州 310058)
Author(s):
CHENG Xiao-xiao DU Xuan & LIU Yu-si
关键词:
体育新闻 城市软实力 大型体育赛事 国际新闻流 大数据
分类号:
G212
DOI:
-
文献标志码:
A
摘要:
研究利用全球事件、语言和语调数据库(GDELT)中的全球知识图谱(GKG)数据集,以北京、杭州、雅加达、平昌、东京五座亚洲城市为研究和分析对象,通过对国际新闻流的大数据分析和基于时间序列模型的格兰杰因果关系检验,探讨体育新闻报道对城市软实力的影响及宏观动态机制过程。研究发现:与赛事体育新闻对城市软实力的脉冲式短期提升效应不同,日常体育新闻的影响表现为长期涵化效应,且这种影响呈现出跨城市的异质性。此外,体育新闻报道在“城市关注度—城市软实力”的因果链条中起到部分中介作用。

参考文献/References:

[1] 钟秉枢, 刘兰, 张建会. 新时代中国体育外交新使命[J]. 体育学研究, 2018(2):37-44.
[2] Bradshaw, T. & Minogue, D.(2019). Sports journalism: The state of play.Mahwah:Taylor and Francis.
[3] 葛入涵, 黄嫣, 周朝霞. 国际体育赛事对城市品牌国际化的赋能机制[J]. 公关世界, 2022(5):100-101.
[4] Rivenburgh, N. K.(1992). National image richness in us‐televised coverage of South Korea during the 1988 Olympics.Asian Journal of Communication, 2(2): 1-39.
[5] 杨剑峰. 体育新闻与宏大叙事[J]. 广州体育学院学报, 2008(1):48-50.
[6] Nye, J. S.(2004).Soft power: The means to success in world politics. New York: Public affairs.
[7] Kobierecki, M. M. & Stroek, P.(2021). Sports mega-events and shaping the international image of states: How hosting the Olympic Games and FIFA World Cups affects interest in host nations. International Politics, 58(1): 49-70.
[8] Grix, J. & Lee, D.(2013). Soft power, sports mega-events and emerging states: The lure of the politics of attraction.Global Society, 27(4): 521-536.
[9] Grix, J. & Brannagan, P. M.(2016). Of mechanisms and myths: Conceptualising states' “soft power” strategies through sports mega-events.Diplomacy & Statecraft, 27(2): 251-272.
[10] Fullerton, J. & Holtzhausen, D.(2012). Americans' attitudes toward South Africa: A study of country reputation and the 2010 FIFA World Cup.Place Branding and Public Diplomacy, 8(4): 269-283.
[11] Pamment, J.(2016). Rethinking diplomatic and development outcomes through sport: Toward a participatory paradigm of multi-stakeholder diplomacy.Diplomacy & Statecraft, 27(2): 231-250.
[12] Cornelissen, S.(2010). The geopolitics of global aspiration: Sport mega-events and emerging powers. The International Journal of the History of Sport, 27(16-18): 3008-3025.
[13] Mendes, J., Do Valle, P. O. & Guerreiro, M.(2011). Destination image and events: A structural model for the Algarve case. Journal of Hospitality Marketing & Management, 20(3/4): 366-384.
[14] Dinnie, K.(2008). Nation branding: Concepts, issues, practice. Amsterdam: Elsevier.
[15] Knott, B., Fyall, A. & Jones, I.(2017). Sport mega-events and nation branding: Unique characteristics of the 2010 FIFA World Cup, South Africa. International Journal of Contemporary Hospitality Management, 29(3): 900-923.
[16] Jun, J. W. & Lee, H. M.(2007). Enhancing global-scale visibility and familiarity: The impact of World Baseball Classic on participating countries. Place Branding and Public Diplomacy, 3(1): 42-52.
[17]Manheim, J.B. & Albritton, R.B.(1984)Changing national images:International public relations and media agenda-setting. The American Political Science Review, 78(3-4): 641-657.
[18] Guo, L. & Vargo, C. J.(2017). Global intermedia agenda setting: A big data analysis of international news flow. Journal of Communication, 67(4): 499-520.
[19] Heslop, L. A., Nadeau, J., O'reilly, N.& Armenakyan, A.(2013). Mega-event and country co-branding: Image shifts, transfers and reputational impacts. Corporate Reputation Review, 16(1):7-33.
[20] Segev, E.(2010). Mapping the international: Global and local salience and news-links between countries in popular news sites worldwide. International Journal of Internet Science, 5(1): 48-71.
[21] Lee, C. J.(2014). Effects of sport mega-events on city brand awareness and image: Using the 2009 world games in Kaohsiung as an example. Quality & Quantity, 48(3): 1243-1256.
[22] Ye, G. & Van Raaij, W. F.(2004). Brand equity: Extending brand awareness and liking with signal detection theory. Journal of Marketing Communications, 10(2): 95-114.
[23] Blanchard, J. M. F.& Lu, F.(2012). Thinking hard about soft power: A review and critique of the literature on China and soft power.Asian Perspective,36(4): 565-589.
[24] 高一伦, 周禹行, 张也, 刘丽娜, 邰峰.冬奥会对举办城市国际关注度的影响——基于谷歌趋势分析[J]. 辽宁师范大学学报(社会科学版), 2022(1):16-22.
[25] Gratton, C. & Preuss, H.(2013). Maximizing Olympic impacts by building up legacies. The International Journal of the History of Sport, 25(4): 1922-1938.
[26] Zeng, G., Go, F. & Kolmer, C.(2011). The impact of international TV media coverage of the Beijing Olympics 2008 on China's media image formation: A media content analysis perspective. International Journal of Sports Marketing and Sponsorship, 12(4): 39-56.
[27] Hutchins, B.(2019). Mobile media sport: The case for building a mobile media and communications research agenda. Communication & Sport, 7(4): 466-487.
[28] Rowe, D.(2007). Sports journalism: Still the toy department of the news media. Journalism, 8(4): 385-405.
[29] Bellamy, R. V.(2006). Sports media: A modern institution. In Raney, A. A. & Bryant, J.(eds.). Handbook of sports and media. Mahwah: Taylor and Francis, 63-76.
[30] Rowe, D.(2013). Reflections on communication and sport: On nation and globalization.Communication & Sport,1(1-2): 18-29.
[31] Nielsen,P.Global sports marketing report. Retrieved April 25, 2022, from https://marketingnewscanada.com/news/nielsen-releases-2022-global-sports-marketing-report.
[32] Servaes, J.(2012). Soft power and public diplomacy: The new frontier for public relations and international communication between the US and China.Public Relations Review,38(5): 643-651.
[33] Schmidt, H.C.(2016). Women's sports coverage remains largely marginalized. Newspaper Research Journal, 37(3): 275-298.
[34] Schmidt, H.C.(2018). Sport reporting in an era of activism: Examining the intersection of sport media and social activism.International Journal of Sport Communication,11(1): 2-17.
[35] Wallerstein, I.(1974). The modern world system. New York: Academic Press.
[36] Wu, H.D.(2000). The systemic determinants of international news coverage: A comparison of 38 countries. Journal of Communication, 50(2): 110-130.
[37] Hanusch, F.(2003). Coverage of international and pacific news in the Fiji Times and the Australian. Pacific Journalism Review, 9(1): 59-78.
[38] Kim, K. & Barnett, G. A.(1996). The determinants of international news flow: A network analysis. Communication Research, 23(3): 323-352.
[39] Lee, J. H. & Choi, Y. J.(2009). News values of sports events: An application of a newsworthiness model on the World Cup coverage of US and Korean media.Asian Journal of Communication,19(3): 302-318.
[40] Wu, D. H.(2004). The world's windows to the world: An overview of 44 nations' international news coverage. In Paterson, A. C. & Sreberny,A.(eds.). International news in the 21st century. Eastleigh: Luton University Press, 95-108.
[41] Chang, T. K.(1998). All countries not created equal to be news world system and international communication. Communication Research, 25(5): 528-563.
[42] Chang, T. K., Lau, T. Y. & Xiaoming, H.(2000). From the United States with news and more: International flow, television coverage and the world system.Gazette(Leiden, Netherlands),62(6): 505-522.
[43] Prys, M.(2013). India and South Asia in the world: On the embeddedness of regions in the international system and its consequences for regional powers.International Relations of the Asia-Pacific, 13(2): 267-299.
[44] Cui, D. & Wu, F.(2017). Inter-media agenda setting in global news production: examining agenda attributes in newspaper coverage of the MH370 incident in the US, China, and Hong Kong.Asian Journal of Communication,27(6): 582-600.
[45] Leetaru, K. H.(2015). Mining libraries: Lessons learned from 20 years of massive computing on the world's information. Information Services & Use, 35(1-2): 31-50.
[46] Leetaru, K.& Schrodt, P. A.(2013). Gdelt: Global data on events, location, and tone, 1979-2012. ISA Annual Convention, 2(4): 1-49.
[47] 张柏杨, 贺光烨, 陈云松. “一带一路”的沿线国家和地区关注度——基于互联网大数据的时空分析和影响机制探讨[A]. 刘欣, 胡安宁, 李煜, 舒晓灵, 社会学刊(第3期)[C]. 北京:社会科学文献出版社, 2020:154-177.
[48] Zheng, C.(2020). Comparisons of the city brand influence of global cities: Word-embedding based semantic mining and clustering analysis on the big data of GDELT global news knowledge graph. Sustainability, 12(16): 6294, doi:10.3390/su12166294.
[49] Zheng, C., Fan, H., Singh, R. & Shi, Y.(2020). A domain expertise and word-embedding geometric projection based semantic mining framework for measuring the soft power of social entities. IEEE Access, 8: 204597-204611.
[50] Babones, S.(2005). The country-level income structure of the world-economy. Journal of World-Systems Research, XI(1): 29-55.
[51] 熊丽芳, 甄峰, 王波, 席广亮. 基于百度指数的长三角核心区城市网络特征研究[J]. 经济地理, 2013(7):67-73.
[52] Morgan, J. M., Jocumsen, G. & West, K.(2004). Experiential consumption behaviour in sport: A suggested methodology. In Wiley, J. & Thirkell, P.(eds.). Marketing accountabilities and responsibilities: ANZMAC2004 conference proceedings. Wellington: ANZMAC, 1-7.
[53]李京宇, 陈元欣.国际大型体育赛事对其举办城市国际关注度的影响研究[J]. 首都体育学院学报, 2021(2):216-224.

相似文献/References:

备注/Memo

备注/Memo:
基金项目:国家社会科学基金重点项目“5G时代新闻传播的格局变迁与研究范式转型”(21AZD143)。
作者简介:程萧潇,男,特聘副研究员; 杜璇,女,博士研究生; 刘于思,女,副教授,博士生导师。
更新日期/Last Update: 2023-08-15